This increase has consolidated the leader status of the company in the liver paté market (the main canned meat market in Romania), where Scandia Română holds a share of over 57% in the first quarter of 2006, in accordance with the data supplied by MEMRB, February – March 2006 (the number includes the own brands belonging to various clients and being produced by Scandia Română). 

The most significant contribution to this market share has been registered by the Bucegi Paté, which holds 31% of the current liver paté market. The success of the Bucegi paté among the consumers, noticeable at the sales figure level, was also confirmed at the beginning of this year by the Bronze Effie award, received by the promoting campaign “Bucegi Paté – Talking cans” within the framework of the advertising efficiency awards, Effie Romania 2006, under the “Foodstuffs” category.  

2005 the company reported a turnover of more than 38 million Euro, representing an increase of approximately 76% accountable to 2004. The company intends to consolidate this increase in the year under way by continuing to invest in the product quality and in innovations.

Thus, in 2005, investments of approximately 3.1 million Euro have been made within Scandia Română Sibiu, in order to purchase new technologies (amongst which a line for processing the Cardinali frankfurters, brought into the market at the beginning of this year) and to comply with the norms related to environment protection. Starting with last year, the Sibiu factory has been benefiting from a modern station for cleaning the environment.  

Presently, the company has over 750 employees and produces various assortments of canned products, which are divided in four categories: paté (Poiana Paté, Sibiu Paté, Bucegi Paté, Sibiel Paté), canned meat (Sibiu Meat, Bucegi Meat etc.), frankfurters (Cardinali) and traditional dishes (tripe soup, forcemeat rolls in cabbage leaves, bacon and beans, sausages and beans, beef goulash, pork goulash etc). Other brands under which the factory products are sold are Aro, Clever, Nr. 1, Bravour, Profi, Sarto, Carpaţi, Mărăşeşti, CBA, La Grande Famiglia, Novac, Sor, Porto Roman, Etti, Novatim. These brands belong to the various international store networks investing in Romania, to the distributors or the partner retailers of Scandia.